The Successful Presence of COSSELIE at the 88th Thessaloniki International Fair

17/09/2024

The Successful Presence of COSSELIE at the Fair

At this year’s Thessaloniki Fair, COSSELIE, an up-and-coming Greek company specializing in the sale of sunglasses exclusively via the internet, caught the eyes of visitors with its impressive presence at stand 8, stand 12.
COSSELIE presented for the first time its excellent collection of sunglasses, where the smart sunglasses stood out, a product that offers unique possibilities to the user. These smart glasses allow you to play music as well as receive and make calls by pairing with your mobile phone. This innovative technology built into glasses has caught the attention of many consumers as it offers a new, innovative user experience.

Virtual Try On: COSSELIE’s Technological Innovation

Another originality that caused great interest from the exhibition audience was the presentation of the virtual try-on feature offered by COSSELIE through its website. This innovative tool allows users to “try on” the company’s sunglasses from the comfort of their own home, using their mobile phone or computer camera. This feature, accessible through the COSSELIE website, significantly improves the user experience and makes choosing glasses easier and more fun.
Visitors to the booth were impressed by how easy and accurate this feature was, which brings the online shopping experience one step closer to reality. The integration of Augmented Reality (AR) into e-commerce shows how COSSELIE uses the latest technological advances to improve its customers’ experience.

The Future of COSSELIE

COSSELIE’s presence at the Thessaloniki International Fair was undoubtedly a great success, with visitors showing strong interest in the company’s products and services. Its innovation, both in products and in the online shopping experience, brings a fresh approach to the sunglasses market. Its success at the exhibition shows that COSSELIE is on the right track to establish itself as one of the leading online eyewear companies in Greece and abroad.
In summary, COSSELIE’s presence at this year’s TIF was not only successful, but also a harbinger of the company’s future. With innovative solutions such as smart sunglasses and virtual try-on, COSSELIE manages to combine technology with fashion, creating a unique experience for its consumers.

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